How to Select a Location
Make sure you put your Willy Dog business where the business is.
The 4 ingredients of a profitable Willy Dog site are:
Heavy Foot Traffic (or Drive-By)
Favorable Competitive Situation
Easy Customer Access
It often appears that some of the best spots are already taken by existing vendors or that they may be prohibited because of local by-laws or government regulations. Use a bit of imagination and you will find an endless quantity of excellent locations.
Most people think that the best hot dog cart locations are street corners. In reality, many of the best locations are on private property not public property locations.
In the case of private property locations, it is usually a simple matter of confirming that the city’s zoning rules allow for it and then just approaching the owner, general manager, or property manager to ask for permission to set up shop. You may have to negotiate a monthly rent amount if they ask for it. It is often best to have a fixed amount of rent as opposed to a percentage of your total sales..
You may choose a location for a single event, a weekend, a season, or as a permanent location.
Generally, private property locations offer the most flexibility, the least headaches, the best value, as well as being virtually unlimited in terms of long and short term versatility.